I build the systems, automations, and branded experiences that bring admin, operations, and marketing into alignment so my clients’ business runs smoothly, they feel supported, and growth becomes effortless.
SERVICES
Systems for Solopreneurs
what’s included
CLARITY & FOCUS
See your goals clearly, simplify your priorities, and move your business forward with confidence.
SIMPLIFY YOUR SYSTEMS
Turn daily chaos into calm with workflows that save time and keep clients coming back.
GROW WITH EASE
Build simple systems that boost visibility, free your time, and help your business grow sustainably.
Build a business that runs beautifully.
core service areas
executive & administrative support
I support the day-to-day flow of your business so you stay organized, responsive, and ahead of your schedule—not buried under it.
What this includes:
Inbox + calendar management
Client communication + follow-up
Scheduling, reminders, and coordination
Document organization
Meeting prep + minutes
Project management
This is the support that keeps your business running cleanly and consistently.
systems & operations strategy
I streamline the backend of your business so everything feels lighter, clearer, and easier to manage. From workflows to automations, I help you create an organized ecosystem that actually supports your daily life.
What this includes:
Workflow design + process mapping
CRM cleanup + optimization
Automations + integrations
SOP creation
Onboarding + client journey support
File + knowledge organization
This is where we remove friction and bring calm, repeatable order to your operations.
marketing & brand integration
I help your brand show up clean, consistent, and professional across every touchpoint. From content to design to backend organization, everything works together to support visibility and lead generation—without overwhelm.
What this includes:
Website creation + updates
Landing pages
Brand creation + refinement
Content strategy + organization
Newsletter creation + management
Blog writing, editing + publishing
SEO optimization for visibility + lead generation
Podcast production (planning → recording → editing → publishing)
Lead magnet + digital asset creation
Social media graphics
This is the creative + content support that helps your brand stay polished, visible, and easy to find.
Let’s get started before another year ends.
pricing
I work on a retainer because it’s the most effortless and flexible way to support a growing business. Unlike fixed packages, which assume you know exactly what you’ll need upfront, retainers evolve as your needs evolve — allowing for pivots, discoveries, and natural scope expansion beyond the initial build.
Most clients begin with a 10-hour retainer. From there, the pace and complexity of the work determine whether that remains a good fit or if additional hours are needed. Some clients stay comfortably at 10 hours, while others scale up as their needs evolve. Retainers renew every 30 days, and hours can be adjusted at any time, with no long-term commitments.
My pricing starts at $100 per hour. All time is tracked transparently in a shared Google Sheet and billed in 15-minute increments, so you’re only paying for the time actually spent on your business. Unused hours roll over to the next month, giving you flexibility during quieter periods and momentum when larger initiatives arise.
This approach keeps billing ethical, transparent, and aligned with how real businesses operate and grow.
GROWTH & OPERATIONS
Monthly prepaid retainer blending admin, operations, and marketing support for founders who want structure, consistency, and growth without full-time overhead.// Learn more
CLARITY & DIRECTION
A one-to-one strategy and coaching session designed to clarify your focus, streamline your systems, and set a 90-day action plan. // Learn more
One-off projects that bring clarity and polish to specific parts of your business — from system setup to brand refreshes and tech integrations. // Learn more
SYSTEMS & STRUCTURE
My passion is helping busy people wrangle daily chaos, advance their business goals, and market their expertise with intention.
With a background in C-Suite business administration, I launched my virtual assisting business back in 2007 when my kids were little meatballs and I needed steady income with a flexible schedule.
What sets me apart is my blend of deep executive assistant experience combined with a strategic, holistic approach to understanding the online business model—so I can help you build a tailored plan that boosts brand awareness and attracts qualified leads.
I’m a do-gooder, a problem solver, and a trusted partner.
frequently
asked
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An OBM like me focuses on high-level strategy, systems design, and team coordination to help a business run smoothly. A Virtual Assistant typically supports task execution such as inbox management or scheduling. I often bridge both worlds—providing executive-level support while keeping operations efficient and organized.
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My retainers start at $750 per month for foundational administrative or marketing support. For more complex operations or strategic projects, pricing scales based on hours, scope, and deliverables. After our discovery call, I’ll recommend the best fit for your needs and send a proposal.
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I primarily support solopreneurs, consultants, coaches, nonprofit leaders, and small business owners. Most of my clients are growth-minded professionals who want to streamline systems, elevate their operations, and create a stronger online presence.
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It all begins with a free discovery call where I learn about your goals, challenges, and current setup. From there, I’ll suggest the right next step—whether that’s a VIP Strategy Intensive, a one-time project, or an ongoing monthly retainer. Once you sign the proposal and pay your first invoice, I’ll send over your onboarding details.
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We measure success by how much lighter your business feels. You’ll see it in the time you get back, the way your operations run more smoothly, and the consistency that starts showing up across your client experience.
During onboarding, we map out clear goals and priorities. From there, we check in on progress during our weekly 1:1 calls, where we review wins, adjust timelines, and realign anything that needs support. Between those calls, I keep projects moving through your project management system so nothing stalls and you always know where things stand.
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I track time in 15-minute increments for complete transparency. You’ll receive a live link to your tracking sheet so you can see exactly where hours go. Invoices are sent monthly through my secure client portal, and all projects are prepaid via retainer.
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Yes, depending on scope and availability. While my core work centers on administration, operations, and marketing systems, I do take on related projects when they support your bigger picture. That can include things like web design, CRM migrations, or newsletter setup. And if something falls outside my zone of expertise, I’ll point you to someone in my trusted network so you’re always in good hands.
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Absolutely. My clients are located across the U.S. and abroad. I use digital tools to manage projects and maintain communication across time zones seamlessly.
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Most clients notice quick wins within the first two weeks—like smoother workflows and better task clarity. Larger system builds or strategic projects typically take 4–12 weeks to show full results, depending on the complexity and your team’s involvement.
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If your to-do list keeps growing, tasks are falling through the cracks, or you’re spending more time managing operations than leading your business—it’s time. My job is to create space for you to focus on the big picture while I handle the moving parts behind the scenes.
Let’s build the systems, structure, and strategy your business needs to run smoothly, show up consistently, and attract the right clients—while keeping your brand front and center.
got questions?
I’m here to answer them.
This form is for questions about my services.
I appreciate your interest.
