Online Business Manager & Executive Virtual Assistant for Founders & Transformative Leaders
I help solopreneurs and startups create systems that align every part of their business—admin, operations, and marketing—so they can attract the right clients, nurture relationships, and convert with ease.
FORMERLY THE ACUMEN AGENCY
What began as a flexible side hustle grew into a business—and a life—I truly love.
In 2007, with two young boys and a real need for both income and flexibility, I stepped into the world of virtual assistance. What started out of necessity quickly became something more: a steady, fulfilling business supporting solopreneurs and small teams, while giving me the freedom to work on my own terms.
I’ve built a thriving service-based business while raising a family. Now, I help others do the same—with clarity, strategy, and support that actually works.
scope of services
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![Administrative Support for Solopreneurs]()
ADMINISTRATION
Inbox, calendar, recurring tasks, and the chaos that drains your day are managed with precision—keeping operations steady and giving you freedom to focus on high-impact work. Structure takes the place of distraction so you remain organized, confident, and fully in control.
Streamlined Administrative Support to Keep You Focused and Moving Forward
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OPERATIONS
Leads, CRM, workflows, proposals, and invoices are streamlined into systems that reduce friction—turning messy processes into smooth, repeatable steps. Efficiency drives consistency so nothing falls through the cracks, giving you clarity and confidence to scale without chaos.
Optimize Your Systems for a Seamless, High-Converting Client Experience
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![Person using a laptop with smartwatch and rings]()
MARKETING
Content and thought leadership are built with strategy to expand visibility—repurposed across platforms so your message reaches farther and connects deeper. Authority replaces obscurity, creating credibility and trust while keeping your voice consistent and relevant.
Boost Your Brand with Media, Content Strategy, and Online Visibility
client love
Hey you,
I’ve got something good to share.
Grab your free copy of The Booked Solid Playbook: Systems for Solopreneurs and discover the five systems every smooth-running, profitable solo business needs.
highlights
When Your Client Drops an F-Bomb (in the Best Way Possible)
In this post, I share how two years of consistent, high-touch newsletter marketing turned casual readers into loyal fans—and why staying connected with your existing audience is still the smartest growth strategy there is.
The Smartest Hire You’ll Ever Make: How a Virtual Assistant Accelerates Small Business Growth
As a small business owner, you know that growth is essential for success. However, it can be challenging to handle everything on your own, especially when it comes to administrative tasks. That's where virtual assistants come in.
Maximize Your Productivity as a Solopreneur with These Proven Strategies
If you're feeling overwhelmed and unproductive, don't worry - you're not alone. Here are a few proven strategies to help you maximize your productivity as a solopreneur:
from the blog
the solo hustle
Is Your Website AI Ready? Here's How to Find Out (And Why It Matters Now)
With so many people turning to ChatGPT for answers, it’s giving Google a run for its money.
If your website isn’t showing up in ChatGPT, it’s not just a visibility issue—it’s a clarity one.
In this post, I’ll break down what it means to be AI-ready—and share five prompts you can use to test your own site today.