Hi, I’m Mia.

Before this business had a name or a website, I was raising two boys and figuring out how to build a career without missing soccer practice. That’s what led me into virtual assistance in 2007. It wasn’t about building an empire. It was about flexibility and finding a way forward.

What began as “I’ll help you with that” grew into something deeper. Systems got sharper. Clients trusted me with bigger decisions. I wasn’t just supporting businesses — I was clarifying their brands, designing their websites, and integrating the systems that made everything work.

Somewhere along the way, I didn’t just build a business. I found the work I was meant to do.

The original dream.

I earned my degree in Communication and Media Studies from UC Santa Barbara, which opened the door to some memorable early opportunities, including working on the Warner Bros. lot alongside shows like Friends.

I moved up quickly, gained a real look behind the curtain, and learned how to navigate fast-paced, high-pressure environments with confidence and precision.

But over time, something became clear. The entertainment world wasn’t where I was meant to stay. It looked exciting from the outside, but it never truly felt like mine.

Hollywood Sign with clouds in the background.

A woman with curly dark hair and light skin, wearing a beige cardigan and black top, sitting at a table indoors, resting her chin on her hand.

With a background in business administration and years supporting showrunners and startup founders, I knew how to manage complexity. But I was tired of tying my time — and my value — to someone else’s schedule.

So I started exploring.

What skills still mattered? What kind of work would let me be fully present without the constant urgency and desk drama?

That’s when I found virtual assistance.

I kept it simple: a lean business plan, a basic website, and a quiet commitment to build something on my own terms. And from day one, it fit.

I had space to think, flexibility to parent, and clients I genuinely enjoyed supporting.

But over time, the work deepened. I wasn’t just managing tasks. I was building structure. Clarifying brands. Designing websites. Integrating systems that made businesses feel steady instead of scattered.

It wasn’t just a job shift. It was the beginning of the digital foundations I build today.

In my first year, I made $24,000. To some, that might sound modest. To me, it felt like validation. Proof that something I built from scratch could stand on its own.

At the time, “virtual assistant” wasn’t widely understood. I often found myself explaining the work as much as doing it. But slowly, momentum built. Referrals began to circulate. A few forward-thinking entrepreneurs took a chance on part-time support.

One of them was Corey Miller, the tattoo artist known for Six Feet Under and LA Ink. A close friend made the introduction, and just like that, I had my first official client.

That first “yes” changed everything.

I was fortunate to land clients early on. But without strong systems in place, I was buried in admin — tracking contracts, sending invoices, and rewriting the same emails again and again.

By the time I reached six clients, I was stretched thin. Running everything on instinct and a handful of Google Docs.

It was clear something had to change.

So I stepped back and began building processes that could support growth without exhausting me.

A woman sitting on a bench holding a baby with a young boy standing beside her and a cat nearby, set in a garden with green grass and a tree.

Building my own business while showing up for my kids was deeply rewarding. But it wasn’t effortless. Life was shifting in ways I hadn’t planned for, and I found myself navigating major personal change while trying to grow something steady.

I became a single parent with two boys and a young business still finding its footing. The future felt uncertain at times. Heavy, even.

But instead of unraveling, I simplified. I focused on what I could control. Small, steady steps. A plan I could follow.

One grounded day at a time, I kept building.

Person meditating by the ocean at sunset, seated with crossed legs.

A woman and two young boys posing for a selfie indoors, dated November 20, 2007.

Two children smiling and playing outdoors on a sunny day, with one making bunny ears behind the other's head.

Two boys smiling, standing in front of a chain-link fence, one wearing a blue shirt and cap, the other in a white and blue shirt.

A woman and two children smiling outdoors

Two smiling people sitting in a restaurant with casual decor.

Three people, a woman and two men, smiling and standing close together in front of a shelf filled with potted succulents and plants. The woman is in the middle, wearing a colorful dress, and the men are on either side, wearing casual shirts and pants

And here I am.

I learned how to use technology to build a business that works from anywhere — and works on my terms. One that supports both my ambition and my role as a mother.

I’ve lived the tension between growing a career and raising a family. I understand what it takes to make both sustainable. Today, I help other founders create that same stability — with clarity, calm, and systems designed to support real life.

Over the years, I’ve partnered with coaches, consultants, attorneys, venture-backed founders, and even a clairvoyant — helping bring structure to their operations and clarity to how they show up online. My work has always centered on building the frameworks that allow businesses to run smoothly and grow with intention.

Today, I focus on supporting service-based founders and small teams who want more than patchwork solutions. I help them refine their brand, strengthen their digital presence, and integrate the systems that make growth sustainable. I’m here for the structure, the strategy, and the mindset shifts that turn momentum into stability.